BEGIN:VCALENDAR PRODID:-//Microsoft Corporation//Outlook 11.0 MIMEDIR//EN VERSION:2.0 METHOD:PUBLISH BEGIN:VEVENT DTSTART:20130318T140000Z DTEND:20130318T155000Z LOCATION:David Lean Room TRANSP:OPAQUE SEQUENCE:0 UID:20130304T150643-1070858386@mydomain.com DTSTAMP:20130304T150643Z SUMMARY:PwC Panel: The power of live - Can't beat being there DESCRIPTION:Excitement, adrenalin, the raw smell and tingle of being there. Shared experiences and memories that last a life time. Advertisers and sponsors continue to reach out to audiences in this way. PRIORITY:1 CLASS:PUBLIC BEGIN:VALARM TRIGGER:-PT10080M ACTION:DISPLAY DESCRIPTION:Reminder END:VALARM END:VEVENT END:VCALENDAR