BEGIN:VCALENDAR PRODID:-//Microsoft Corporation//Outlook 11.0 MIMEDIR//EN VERSION:2.0 METHOD:PUBLISH BEGIN:VEVENT DTSTART;TZID=Europe/London:20140331T094500 DTEND;TZID=Europe/London:20140331T103000 LOCATION:News Room Studio A TRANSP:OPAQUE SEQUENCE:0 SUMMARY:The 'why' and 'how' of Programmatic - Fresh Perspectives on the Digital Advertising Ecosystem DESCRIPTION:Join AppNexus and WARC for a research led workshop that explores how Programmatic is shaping the evolving relationship between buyers and sellers; and the implications this will have for the wider digital advertising ecosystem. PRIORITY:1 CLASS:PUBLIC BEGIN:VALARM TRIGGER:-PT10080M ACTION:DISPLAY DESCRIPTION:Reminder END:VALARM END:VEVENT END:VCALENDAR