BEGIN:VCALENDAR BEGIN:VEVENT DTSTART:20140403T120000Z DTEND:20140403T125000Z LOCATION:News Room Studio B DESCRIPTION:In a world of exponential change, agencies and clients are constantly being challenged and disrupted. After analysing hundreds of start-ups and effective innovation projects, The Knowledge Engineers has devised a methodology to bring the culture of the lean start-up into advertising agencies and marketing teams. SUMMARY:Agile Innovation for the Advertising World PRIORITY:1 CLASS:PUBLIC END:VEVENT END:VCALENDAR