Organising the World's Marketing Information, by the Guru of Google Analytics

Thursday, 21 April at 12:00 PM

ITV Stage    View Map

In this session...

What if there was a way you could get hold of the marketer’s holy grail – the complete customer view? And what if you could have the top cutting-edge tech solutions all working for you at once – connecting all your data and pouring out fantastically valuable insights?

Good news: you can. In this session, the guru of Google Analytics Paul Muret shows you an open platform that lets you harness the best in tech from dozens of providers – not just Google – so you can optimise your marketing to the max.

Presented with


Speakers

Mark Creighton Chief Operating Officer, UK & Ireland Dentsu
Neil Perkins Founder Only Dead Fish
Phil Wilson VP Marketing American Express
Paul Muret VP of Analytics Google