Patrick Albano is the Head of Solutions at Yahoo, covering Europe, the Middle East, and Africa (EMEA) region. In this role, he is in charge of delivering strategies and specialist sales efforts across all markets in the EMEA region. Patrick leads the efforts to deliver innovative positioning, unique content solutions, go-to-market strategies and product expertise which maximise content, rich data and advertising products.
In his former role as Vice President of Social, Mobile and Innovation Sales at Yahoo, he led a team responsible for working with marketers to deliver solutions across Yahoo's most innovative and first-to-market products.
He was previously Vice President of Global Sales at Citizen Sports, a social sports start up focused on Facebook and smartphone applications, acquired by Yahoo in April 2010. While at Citizen Sports, his team helped define the social marketing landscape, selling some of the first large-scale, shareable, brand integrations within Facebook and iPhone platforms. Prior to his role at Citizen Sports, Patrick was National Director of Digital Sales at Sports Illustrated. An industry veteran since the 90\\\'s, he has also held digital sales leadership positions with About.com, InfoUSA.com, and Medsite.com.