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Seminars & Workshops have limited seating. Be sure to have your printed AW Credential and arrive early to ensure entry.

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Work in a creative department and want to check out seminars on data and PR? Power to the multidisciplinary.

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AW Curator

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Thought Leadership at BAFTA 195 Piccadily

Special Events Venues

How to find, engage and grow an audience of 18-24s who care about your brand

For a generation of young people today, being online feels as vital to their everyday lives as eating and drinking - to the point where 80% say they suffer negative emotions if they don’t have access to social media. Online marketing is essential, but how should brands respond and what role should they play?

Student Beans knows young people inside out. We will share inspiring case studies and fresh insights into what motivates 18-24s, helping you discover the benefits of engaging young people now for future rewards.

- Get briefed on exactly how important this audience is and find out what their motivations are;
- Understand how young people are using different technology platforms and what they want from brands;
- Hear about successful youth marketing campaigns and learn tactics that can be applied to your activity.
LESS
James Eder Founder, STUDENT BEANS